Sofist in the media

We make a point of sharing good news. Whether it's the results obtained by our partners, innovations developed by our quality experts or the dissemination of knowledge through exclusive articles, here you'll learn more about the Sofist world and the repercussions of our news in the media.

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press@sofist.co

Canaltech
Streaming

Bruno Abreu, CEO of Sofist, talks on the Canaltech podcast about how digital frustration is related to the user experience on streaming services.

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O·Estado de S. Paulo
Christmas sales

Head of Business at Sofist, Grace Libânio analyzes the short time the e-commerce sector has had to correct the problems that led to losses of R$98 million on Black Friday.

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O·Estado de S. Paulo

E-commerce at Christmas

E-commerce could repeat Black Friday's drop in sales at Christmas, analyzes Sofist.

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O·Estado de S. Paulo

Black Friday 2023

Sofist's study on Black Friday is featured in the Broadcast Column of the Estadão newspaper.

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Valor Econômico

Black Friday 2023

Online sales fall by R$7.6 million in the first 12 hours of Black Friday, says Sofist.

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Correio Braziliense

Black Friday 2023

Queues, rush and crowded stores on Black Friday: see the results of Sofist's study on e-commerce.

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Exame

Black Friday 2023

"Black Thursday?" Black Friday 2023 has a strong eve and a drop in sales early on Friday.

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Isto É Dinheiro

Black Friday 2023

Technical problems and instability generate losses of almost R$100 million on Black Friday.

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The Shift

Black Friday 2023

Technology flopped Brazilian Black Friday: article shows results of Sofist study on BF 23.

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TI Inside

Black Friday 2023

E-commerces miss out on R$98.3 million on Black Friday and Cyber Monday, says Sofist study.

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E-Commerce Brasil

Black Friday 2023

On Black Friday and Cyber Monday, e-commerces miss out on R$98.3 million, study shows.

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IG - Economy

Black Friday 2023

Promotions all month long and slow websites take away from Black Friday, says an article on the IG portal.

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Varejo Brasil

Black Friday 2023

E-commerces miss out on R$98.3 million during Black Friday and Cyber Monday.

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Cliente S/A

Black Friday 2023

E-commerces will lose R$98.3 million during Black Friday and Cyber Monday in 2023.

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The Shift

15 years of quality

Software quality gains prominence in Brazil: a reflection on 15 years of quality in the business world.

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Isto É Dinheiro

Neurodiversity

How to deal with neurodiversity at work, providing a healthy environment for employees.

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Isto É Dinheiro

Neurodiversity

How to deal with neurodiversity at work, providing a healthy environment for employees.

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Cliente S/A

Arezzo&Co case

Arezzo&Co announces the consolidation of its digital ecosystem, with the help of Sofist.

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E-Commerce Brasil

Chat GPT

Read in this article what software quality can learn from artificial intelligence.

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IT Forum

Trends 23

Investing in quality continues to be a major trend for the IT sector in 2023.

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IT Forum

Digital Immunity

Digital Immunity: what is it and how does it impact on software quality?

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TI Inside
Quality Assurance

How do you become a top QA? See five characteristics of a top QA.

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Startupi
iFood case

iFood invests in software testing to improve user experience and order conversion.

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[PODCAST] IT Forum Leaders
Sofist's Journey

IT Forum Leaders with Bruno Abreu, CEO of Sofist, who tells the story of the company.

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Valor Econômico
Black Friday

Black Friday 2022: See companies' strategy and what consumers want to buy.

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E-Commerce Brasil
Black Friday

E-Commerce suffered losses of R$48.4 million during Black Friday and Cyber Monday 2022.

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InfoMoney
Black Friday

In 12 hours of Black Friday 2022, online retailers lost at least R$ 5 million due to instability.

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PE & GN
Black Friday

In 12 hours of Black Friday, online retailers lost at least R$5 million per instability in 2022.

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ISTO É Online
Black Friday

In 12 hours of Black Friday 2022, online retailers lost at least R$ 5 million due to instability.

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UOL
Black Friday

In 12 hours of Black Friday 2022, online retailers lost at least R$ 5 million due to instability.

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Exame
Article

Bruno Abreu: from the software world to the soccer pitch.

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E-Commerce Brasil
Article

Infrastructure checklist for Black Friday: what can't be missing?

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Exame
Article

Digital comfort is a necessity. Is your business ready?

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The Shift
Consumer Experience

Bruno Abreu, CEO of Sofist explains how to avoid a negative customer experience.

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[PODCAST] Cabeça de Lab
QA of the Future

How to guarantee and stimulate a software quality culture at scale without forgetting the human perspective.

Listen to the podcast
CNN Brasil
Black Friday

Online stores lost R$12 million in the first 12 hours of Black Friday in 2020.

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Veja
Black Friday

E-commerce consolidates on Black Friday, but loses R$ 50 million due to slowdowns.

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TI Inside
Magalu case

Magazine Luiza improves its e-commerce performance by up to 30% with the help of Sofist.

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Globo
Digital Frustration

Globo talks to Sofist about what causes and how to avoid 'digital frustration' in customers.

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O Globo
Black Friday

Blackout and slowdowns on Black Friday caused losses of R$24 million for companies.

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Mobile Time
Sofist Growth

Testing apps and mobile sites is driving Sofist's growth in the software quality market.

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Sofist symbol in white

Increase efficiency and credibility: launch digital products confidently and reduce risks through Software Quality!

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